How to Burn Text Captions & Subtitles to Video

Increase views and engagement on social media

Adding text to video is really popular on Facebook and social media. Research shows that on mobile, most people watch video without sound. That’s why showing text captions is important in catching their interest, so that you have a better chance of catching their attention and generating engagement.

This tutorial will show you how to burn text captions and subtitles into your video content.

With MacOS

Step 1

Download Video Caption Maker for free on the Mac App Store. Installing should take seconds.

Download 'Video Caption Maker' from the Mac App Store
Download 'Video Caption Maker' from the Mac App Store.

Step 2

Create a new project and import your video file. You should be able to play your video by clicking on it, as well a scroll through the timeline and audio waveform.

Create a new project and import your video file
Create a new project and import your video file.

Step 3

Click ‘Add’ to insert a new caption. You can set the appropriate start and end times by clicking the ‘Set Time’ button which will use the video’s current time. This can be adjusted by dragging left or right on the text field, or by manually entering a desired time.

Set the start and end times for your text
Set the start and end times for your text.

Step 4

You should now see your new caption in the video provided that your video is playing between the start and end time of the caption.

Play the video to preview your captions
Play the video to preview your captions.

Step 5

You can also customize your font, style, size, position, and backdrop properties with the ‘Text Style’ button. This currently is applied to all captions in the video.

Customize the position and style of your captions
Customize the position and style of your captions.

Step 6

Use the ‘Publish’ or ‘File > Publish Video’ menu to export your new video as an mp4 video file. Once that completes your video is ready for sharing!

Publish your video and share it with the world
Publish your video and share it with the world!

That's it!

You're done! Adding captions and subtitles to video is super easy. Video Caption Maker is free to download and use. For the free version, the video you export will have a watermark. You can upgrade to the full version to remove it.

Alternatively...

If you already have an expensive video editing software, you might be able to add text with it. It will probably take more time and be more complicated to use.

How to add text captions in Adobe Premiere Pro CC

How to add text captions in Final Cut Pro

How to add text captions in iMovie